Sharing Our Legacy: The Harrison R. & Azzie Bell Singletary Scholarship Fund

https://www.singletaryscholarship.fund/

We created this website as a central place to learn about the Harrison R. & Azzie Bell Singletary (HRAB) Scholarship and funnel donors to the donation site on North Carolina A&T's website.

Brand Identity
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Simple arrow image pointing down to direct you to the rest of the page content.

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Sharing Our Legacy: The Harrison R. & Azzie Bell Singletary Scholarship Fund
How Might We...

Our Process

We use a methodical design process along with continuous collaboration to ensure that every decision we make aims to solve the original problem and accomplish the goals we discussed during our intial consultation.

Research

strategy

Design
Pivots

We informed Brian about the issues with the design of his logo, however he was not interested in changing it. Therefore we moved forward with the current logo and improvised on typography and defining the hex values for the colors.
Delivery
Search Engine Optimization (SEO)
Utilized best practices to increase ranking in Google and Bing based on keywords related to your business.
Facebook Page + Ad
Created your Facebook Business Page and 2 ads with sleek designs to attract more clients.
Brand New Website on Framer.io
Make adjustments and modifications at ease using Framer.com to manage your website.
Typography
Refined Color Palette
Web Privacy Compliance
Tutorials and Knowledge Articles
Stock Images

Contributors

Nicole Singletary
Nicole Singletary
Founder, Software Engineer w/ UX Focus

Partners

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